Laltex Group Expands Portfolio with Acquisition of Promo Seeds UK
In a significant move within the promotional merchandise industry, Laltex Group is pleased to announce the completion of the acquisition of Promo Seeds UK. This strategic acquisition aims to diversify Laltex Group’s offerings and respond to the changing needs of trade customers.
Promo Seeds UK has built a strong reputation in the sector, sourcing seeds from a specialist supplier with over a century of experience in the garden seed industry. This partnership ensures that the seeds offered under Laltex Group will uphold the same exceptional quality standards, now becoming exclusively available through Laltex in the UK market.
To reassure customers, both companies have outlined a smooth transition plan. The Promo Seeds UK team will continue to manage orders, enquiries and production from their site in Bodiam, Sussex until the end of April 2025, working closely with Laltex to maintain the high service levels their customers rely on. During this period, Promo Seeds’ experienced team will remain available to assist customers, ensuring continuity and a seamless handover process. Customers can continue reaching Promo Seeds via [email protected] or by calling 01580 830777.
Tony Barber, Managing Director of Promo Seeds, shared his thoughts on this development:
"I would like to thank all of our customers for their loyalty and support throughout the years. The acquisition by Laltex Group is an exciting next chapter for Promo Seeds, providing an opportunity to bring our innovative products to a wider audience. I have every confidence in Laltex Group’s ability to continue delivering the high-quality products and service that our customer’s value. I wish them every success in this venture.”
Industry insiders are optimistic about this acquisition, viewing it as a positive step for Laltex Group. By learning from Promo Seeds’ niche expertise alongside their extensive distribution network, the acquisition is expected to deliver fresh and innovative promotional solutions to the market.
As Laltex Group expands its portfolio, trade customers can look forward to an even broader range of promotional merchandise options tailored to meet evolving demands.